Saudi Awwal Bank has won the innovation accreditation from the US-based Global Innovation Institute. This achievement makes it the first bank in the Kingdom to receive this certification, affirming its leading position in innovation in the region. The certification is a culmination of SAB’s efforts in adopting innovation and integrating it across all sectors, including various initiatives such as workshops, training camps, and hackathons. These efforts have resulted in raising the innovation culture among its employees to 90 percent. Saeed Assiri, chief innovation officer at SAB, said: “This achievement reflects our steadfast commitment to innovation as an integral part of our strategy and is a recognition of the quality and effectiveness of the practices we follow in promoting the culture of innovation within the bank.”